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GEURILLA BOOK CLUB MARKETING
August 11, 2006 10:36 AM
archivesGEURILLA BOOK CLUB MARKETING
Boulder Author John Shores made a painful discovery after the publication of his first book, "Beneath a Marble Sky." Just because you get published, doesn't mean your book is going to sell, or even that your publisher will spend much money marketing it. So the 37 year old is taking things into his own hands, reaching out to the hundreds of informal book clubs that have sprung up across the country. Almost by accident, he's writing a new chapter in book marketing. [LISTEN] []
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Posted by Eric Whitney on August 11, 2006 10:36 AM | Permalink
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